5 minute read
| June 13, 2022

Retailers Need Data. Do Your Customers Want to Share It?

As a retailer, customer data is essential.  High-quality data allows you to learn about your customers, from demographic information, to purchasing habits.  It is at the... Read More
4 minute read
| June 8, 2022

Does Your Business Have a Brand Community?

Building a brand community is an important and influential aspect of your business. Some of the most successful brands in the world are those that have nurtured a strong and... Read More
4 minute read
| May 2, 2022

Loyalty Programs Are Broken. Here's What To Do About It.

Consumers love rewards, and they are more loyal to the companies that provide them.  That's why loyalty programs are popular among companies and consumers alike, and why... Read More
4 minute read
| April 4, 2022

Why Retailers Need to Care About Their Customers’ Health and Wellbeing

Customers need to be at the heart of every retail business and those that take a customer-centric approach will be rewarded with a loyal customer base.  However, meeting the... Read More
4 minute read
| October 18, 2021

Know Your Customer: Next Level Personalization

“60% of retail, e-commerce, and consumer goods and services companies are personalizing emails based on past purchases, versus 38% in 2019.”1 Read More
4 minute read
| September 20, 2021

Are You Meeting Your Customers' Expectations?

Offering value to your customers is about more than providing them with products and customer service. It’s about helping your customers beyond the needs of their purchase,... Read More
4 minute read
| September 7, 2021

Looking To Improve Customer Loyalty? Here's the Answer for Retailers.

Integrating health data into your retail app empowers your business to differentiate itself from the competition. By safely and securely capturing health and lifestyle data,... Read More
5 minute read
| August 9, 2021

Why Brand Loyalty is Important (and how lifestyle data helps)

Brand loyalty programs have been around for a long time now. And with good reason. Loyalty program members typically generate 12-18% more revenue for businesses than... Read More

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